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Title : The U.S. Army Wants Generation Z To Join-Up
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The U.S. Army Wants Generation Z To Join-Up

DoD Buzz: Army Launches New 'Warriors Wanted' Campaign Aimed at Generation Z

The U.S. Army just launched a new marketing campaign called "Warriors Wanted," featuring short, digital ads on social media and cable TV aimed at Generation Z.

The campaign debuted on cable networks Thursday night with a short video showing soldiers from the 75th Ranger Regiment fast-roping out of helicopters into urban combat.

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WNU Editor: Showing urban combat is a different take on trying to convince young men and women to join. It is effective? We shall see.

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