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Title : "Why I write fake online reviews."
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"Why I write fake online reviews."

"'I've learned never to rely on reviews for anything,' says Iain Taylor, from East Sussex. In his spare time and to supplement his income, the 44-year-old writes fake online reviews in exchange for money and free products. 'I have written reviews from numbing creams to eBooks to downloadable independent films,' he says. 'I think it's bad - but I think everyone's doing it,' says Mr Taylor, describing himself as 'cynical.' 'Since I started doing it I tell my family and friends not to trust reviews. If you are going to buy something you should do more research than look at a couple of five-star reviews on Amazon.' He says writers are paid to buy the product and then leave a review, meaning the review can be verified."

BBC.

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